What Is a Gourmet Cupcake?

Everywhere you look bakeries are advertising gourmet cupcakes...but trying to locate an exact definition of the gourmet cupcake can be difficult. Wikipedia defines gourmet as a cultural ideal associated with fine food, characterized by high-quality ingredients with a special presentation. For cupcakes, this means making the batter from scratch in small batches, using the most decadent ingredients available. Presentation usually involves special liners or wrappers and being exquisitely decorated.

Since there is no standard definition, can we really tell a gourmet cupcake from a regular cupcake just by looking at it?